
By Rob Merklinger, Vice President of Sales
Three years ago only 2 percent of cloud sales went through the channel, according to Gartner’s research. But, today, that percentage is more than 20 percent, and it’s growing. The cloud is not a technology for MSPs to fear, but to embrace.
The reality is: Your customers are eventually going to move to the cloud — with or without you. By playing an active role in that process, you can not only maintain and develop your status as a trusted business advisor, but you can add significant value to your clients and actually expand your services. Here a couple examples: