Rob Merklinger

Rob Merklinger is Vice President of Sales at Intronis. Rob is an experienced software sales leader with proven track record of driving success and developing sales talent.

Recent Posts

3 types of clients that could benefit from private key encryption

Posted by Rob Merklinger on Oct 14, 2013 11:10:00 AM

By Rob Merklinger, VP of Sales

Security is an obvious pain point for many businesses thinking about cloud backup, and often the best way for MSPs to earn customer trust is to use a solution that puts a priority on data protection. We talk to our partners about this a lot, and we strive to help them communicate our backup solution’s security benefits to their own customers. 

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Topics: Data Encyption

How to overcome common cloud backup sales objections

Posted by Rob Merklinger on Apr 24, 2013 3:31:00 PM

By Rob Merklinger, Vice President of Sales 

I think most of us would agree that it’s much more challenging to sell your customer a cloud backup solution – or a hybrid backup solution – than it is to sell an on-premise backup solution.

Yet, customers that settle for on-premise backups alone are leaving themselves open to real risk for their businesses, which hurts them and you, their trusted IT advisor. No matter how emphatically you warn a customer ahead of time, if they lose their data and you can’t help them get it back, you’ll share some of the responsibility for the loss.

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Topics: Objections Handling

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