By Matt Kowalski, Senior Product Manager
As an MSP selling cloud backup, how do you differentiate your service offering from competitors?
I'm looking forward to answering that question and diving into the topic further during an Intronis webinar with William Kutzler, President of F1 Networx, next Thursday, October 24, 2013 at 2 p.m. EST. You can register to join us by clicking here.
During this event, we will address how defining two key metrics - recovery point objective (RPO) and recovery time objective (RTO) - can better help you show potential and current clients the capabilities of your backup and recovery solution.
RPOs and RTOs are critical in enabling MSPs and VARs to demonstrate the value they offer clients and differentiate themselves from competitors that don't discuss recovery expectations with their customers. Specifically, these two tools give you the chance to use clear-cut language to consult clients and provide them with information about the maximum length of time a system will be down if the worst occurs, spurring accountability and trust.
In the webinar, we will look at:
- Factors affecting the potential commoditization of backup and recovery
- Guidance on applying these metrics when crafting Service Level Agreements (SLA)
- The ways in which you can position your backup solution as a service, not a product
Additionally, William, one of Intronis' valued partners, will be sharing a success story about how F1 Networx was able to prove its value when helping a client recover data lost following last fall's Hurricane Sandy.
Find out how these metrics can help you better serve clients. Sign up here to reserve your spot in the webinar. Additionally, if you want to read more about RPO and RTO, you can download our whitepaper on this topic, "Measures of Success in Backup and Recovery."