Highlights from XChange 2016

Posted by Katie Sousa on Aug 30, 2016 2:32:50 PM

Were you at XChange 2016 last week? Intronis had a big team attend the Channel Company’s event in San Antonio, Texas, and we had plenty of exciting new products and features to discuss at the show!

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Topics: Events and Webinars

Ask Intronis - Why should I host a webinar?

Posted by Lauren Beliveau on Aug 8, 2016 7:30:00 AM

Q: I’ve heard from a couple people that we should host webinars for our SMB customers. I think we have the resources to do it, but it doesn’t seem like something our competitors are doing. Why should my MSP host webinars?

We can certainly understand being a little leery of investing both time and effort in a new way to interact with your customers. However, hosting webinars can differentiate your MSP from your competition and position your employees as being knowledgeable about the latest industry trends. It’s even better to start hosting them before your competitors discover the tactic.

To explain why you should host webinars and why it’s beneficial to your MSP, we spoke with our Senior Manager of Demand Generation, Sarah Duffy. Sarah runs our webinars and develops new educational topics to help MSPs grow. With over 100 webinars under her belt, she is our go-to source when it comes to running a successful webinar.

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Topics: Events and Webinars, Ask Intronis

5 reasons we're looking forward to CompTIA ChannelCon 2016

Posted by Katie Sousa on Jul 28, 2016 4:02:49 PM

Next week, the Intronis MSP Solutions crew will be heading to CompTIA ChannelCon 2016 in Hollywood, Florida. (Hey, it wasn’t hot enough up here in New England, so we decided to travel down to Florida and really take on the heat!) This will be our fifth year attending ChannelCon, and we’re really excited to be back.

Are you headed to ChannelCon too?

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Topics: Events and Webinars

What I’ve learned from hosting 100 local lunch events

Posted by Katie Sousa on Jul 21, 2016 3:45:41 PM

We did it! We made it to 100 lunches!

Over the past year, Intronis has been hosting local lunches for MSPs, and all together we’ve successfully hosted 100 lunches! It’s an exciting milestone, but it took plenty of hard work to get here. We’ve crisscrossed the country, traveling to almost every state (and Canada!).

I’ve learned a lot along the way, so I wanted to share some of the tips I’ve picked up about how to host a successful local lunch event for current and prospective customers:

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Topics: Events and Webinars

Meet the judges for the MSP Marketing Masters Awards: Stuart Crawford

Posted by Courtney Steinkrauss on Jul 13, 2016 11:00:00 AM

Welcome to Part 3 in our "Meet the Judges" blog series. Check back next week to meet another one of the judges for the MSP Marketing Masters Awards.

Marketing isn’t easy, but MSPs need a strong marketing strategy in order to get their business recognized, beat out the competition, and ultimately win new business. For MSPs who need help with their marketing, there are many tools available to streamline marketing processes, but there are also trusted advisors and marketing services available to help you achieve your goals.

One of these advisors is Stuart Crawford, creative director and MSP marketing coach with Ulistic, a specialty firm focused on IT marketing and business development. Stuart is also a judge for the MSP Marketing Masters Awards, and he’ll be helping to select the winning company. To provide you with some marketing tips before you submit your entry, we asked Stuart for his advice. Here’s what we learned in the Q&A with MSP marketing expert.

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Topics: Events and Webinars

2 important lessons from Kaseya’s 2016 Global MSP Pricing Survey

Posted by Neal Bradbury on Jul 11, 2016 12:42:03 PM

What can you learn from the collective wisdom of more than 400 MSPs? A lot. Kaseya, a provider of IT systems management software, recently released the results of their fifth annual Global MSP Pricing Survey, and I think the results are pretty telling. That’s why we’re hosting a joint webinar with Kaseya this week to go over the results in depth and how they can help you better position your business.

webinar

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Topics: Events and Webinars

Meet the judges for the MSP Marketing Masters Awards: Brian Babineau

Posted by Courtney Steinkrauss on Jul 7, 2016 3:21:55 PM

Welcome to Part 2 in our "Meet the Judges" blog series. Check back next week to meet another one of the judges for the MSP Marketing Masters Awards.

Here at Intronis we know that MSPs are looking for help with their marketing efforts. We understand that marketing might not necessarily be your area of expertise, but it’s an integral part of growing your business.

To help you learn how to incorporate effective marketing strategies into your business plan, we spoke with another MSP marketing expert, Intronis MSP Solutions General Manager Brian Babineau. Here’s what we learned in our Q&A session with Brian:  

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Topics: Events and Webinars

Meet the judges for the MSP Marketing Masters Awards: Richard Delahaye

Posted by Courtney Steinkrauss on Jun 29, 2016 11:46:50 AM

Welcome to Part 1 in our "Meet the Judges" blog series. Check back next week to meet another one of the judges for the MSP Marketing Masters Awards

In a recent survey we conducted, we found that only 40 percent of MSPs with less than 10 employees feel confident about the effectiveness of their marketing efforts. Whether it’s due to a lack of resources, expertise, or time, MSPs need help optimizing their marketing strategies. So we asked a Marketing expert for their advice. Here’s what we learned in a Q&A session with Richard Delahaye, senior director of marketing here at Intronis MSP Solutions by Barracuda.  

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Topics: Events and Webinars

5 Tips for a winning entry in the MSP Marketing Masters Awards

Posted by Lindsay Faria on Jun 16, 2016 3:36:10 PM

What if you could increase your odds of winning your share of $10,000 in marketing services for your MSP business by 100 percent today?

Good news — you can! All you need to do is put yourself in the running by entering the MSP Marketing Masters Awards. The nomination process is so simple that it’s a no-brainer for any MSP looking for a chance to win valuable services (and gain recognition for your marketing prowess).

Here are a few tips for creating a top-notch submission!

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Topics: Events and Webinars

What I learned at my first Intronis local lunch

Posted by Courtney Steinkrauss on May 10, 2016 1:56:37 PM

If you’ve visited our blog, followed us on social media, or opened an email from Intronis over the past nine months, you’ve probably heard about our local lunch tour. You might recognize the photos of juicy steaks or even our very own Neal Bradbury riding in a hot air balloon. Since June 2015 we’ve been traveling around the country visiting with MSPs and hosting complimentary luncheons at steakhouses in cities near and far. We’ve enjoyed countless steaks, Intronis partner visits, and conversations with MSPs interested in learning more about the “New Intronis.” Thanks to all of you who have visited with us so far, it’s been a fun journey!

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Topics: Events and Webinars

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